Full-funnel
retention
We map onboarding, replenishment, win-back, loyalty, and the quiet leaks between them.
● Independent growth partner / 01
Make the
next order
inevitable.
Retention strategy and SMS systems for independent ecommerce brands that want more second orders.
You bring the product people care about. We build the moments that bring customers back - and share responsibility for the work.
See what may be getting missed ↓
Independent ecommerce brandsPerformance-only engagement
02 / The point of difference
Most agencies start with an invoice. We start with the gap between a first purchase and the next one.
▌
No upfront cash.
No monthly retainer.
We share responsibility for the work.
03 / The approach
Stop renting
attention.
Growth is a system of useful, well-timed reasons to come back - not another channel to throw money at.
| The question | Our approach | Common habit |
|---|---|---|
| Where do we look? | Across the customer journey | At the next campaign |
| What do we build? | Flows, campaigns & a growth plan | One-off deliverables |
| How do we work? | With clear shared ownership | With a handoff |
04 / Find your gap
Make the
next moment
useful.
Answer three quick questions to spot the part of your retention journey most worth looking at first.
Retention check 1 / 3
How clearly can you see what happens after a first order?
How consistently do your messages give people a reason to return?
How confident are you that your retention activity sounds like your brand?
05 / The work
Full-funnel
SMS that
earns attention
Useful flows and campaigns with a point of view - not a blast calendar customers ignore.
One accountable
growth loop
We connect insight, message, and measurement.
06 / How the engagement works
Aligned
from day one.
We begin with a focused review, agree the highest-value work, and measure what changes. Our performance-only model means the commercial details are agreed before implementation begins.
Review
We map the customer journey, current flows, and the gaps worth fixing first.
Build
We create the strategy, messages, and systems with clear shared ownership.
Learn
We track the signal, improve what works, and share in the value we create.
What does performance-only mean?
There is no upfront cash or monthly retainer for the agreed work. We define the performance-based commercial arrangement, scope, term, and any third-party costs before we start.
Who is a good fit?
Independent ecommerce brands with a product people already want, enough customer history to learn from, and an appetite to improve the post-purchase journey.
What happens after I enquire?
We’ll review the context you share and reply with the most useful next step. The initial conversation is about fit, priorities, and what access or data would be needed.
07 / Client reviews
Good work
gets remembered.
Four clients on the strategy, voice, and care behind the work.
Real words from the people who trusted the work.
EMPYREAN SKIN ✳ LUMBAZI ✳ ROBYN SKINCARE ✳ INNER SHRINE ✳ EMPYREAN SKIN ✳ LUMBAZI ✳
“From the very first day, he took complete ownership of the entire project - strategy, setup, design, implementation - and I really didn't have to worry about a single detail.”
Derek / Empyrean Skin
“There was that level of personalization that made me feel like, okay, maybe I should give this guy a shot.”
Ryan / Lumbazzi
“He's been a huge asset to the Robyn business, and I wouldn't hesitate to recommend him.”
Eleanor / Robyn Skincare
“He really was able to capture my voice.”
Leigh / Inner Shrine08 / Anonymous case studies
One clear
signal
at a time.
A closer look at three ecommerce problems where careful retention work made the next decision easier.
Electronics & gadgetsUSA · Indiana
Mobile should not feel like a compromise. The product was useful, but low-quality images and descriptions made shoppers hesitate. We clarified the path to purchase without disturbing what already worked.
Mobile
parity
parity
Improved the path to purchase across mobile without disturbing the existing journey.
Client-approved performance figures are not published for this anonymous engagement.One view of the numbers.
Poor integrations meant every decision needed a second round of checking. After 100 days, the handoffs were clearer, with fewer errors and faster decisions - without making changes near peak season.
→ clearer decisions
Less reconciling. More room to improve.
Inventory, order, and finance systems told different stories. Over 70 days, the customer journey became the shared thread, reducing reconciliation time while attribution was still being proven.
→ less reconciliation
09 / A better brief
“
Customers do not need more messages. They need a better reason to come back.
For the independent maker, the enthusiast, and the brand with a point of view - every interaction should feel considered.
10 / Ready when you are
Let’s find
your next order.
Tell us where growth feels stuck. We’ll review the context and reply with the most useful next step. If we create value, we share in it.